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The Bartlet School of Architecture

 School identity and logo marks
 Guidelines
 Print and social media assets

The Bartlett School of Architecture is one of the world leaders in architecture education. We were asked to design a logo mark for the school, so it could be used as an insignia on all their communications.

Inspired by The Bartlett’s informal nickname – The B – we created a distinctive B symbol to represent the school. Its simplicity helped it be reproduced across an array of mediums and it has been wonderful to see it reimagined in concrete, plastic and wood. The final design include two logo options, to be used depending on format and medium, and was supported by identity guidelines to help explain correct use in-house or externally.

Photo credits: Images 1 (show construction), 5 (tote bag) and 9 (award trophy) by Richard Stonehouse.